Outreach, Inc.
  • 02-Apr-2019 to 01-Jun-2019 (MST)
  • Marketing
  • Colorado Springs, CO, USA
  • $20 HR + DOE
  • Hourly
  • Full Time

Comprehensive Employer Contribution Benefits including health, vision, dental, life, parental leave, PTO and more.

Web and Email Marketing Specialist: Do you enjoy marketing, especially, aspects of email and web communications? Outreach, Inc. voted a "Best Christian Workplace" for four consecutive years (2016-2019) is seeking an ambitious, hardworking person to help advance our mission to equip the Church to reach their communities for Jesus Christ. Every communication matters because every invitation is an opportunity to change someone's life and eternity.

The web and email marketing specialist will implement effective marketing strategies across web pages and emails campaigns, based on designs from the creative team, and will update company websites with relevant marketing campaign content. These efforts, when enriched with learnings from A/B tests will drive strategy, execution, and results.

 A day in the life of a Web and Email Specialist:

  • Create or modify web pages, landing pages and responsive emails using HTML/CSS by following the design team's mockup or guidance
  • Manage daily email sends, including creating the HTML/CSS, preparing sends, and creating or modifying related landing pages
  • Own responsibility for continually improving metrics related to email marketing and web page views and conversion
  • Derive and apply insights from data through A/B testing of emails and landing pages, develop drip campaigns, segmented lists, and automated workflows
  • Regularly update information and images on website(s) to support marketing campaigns
  • Learn and effectively leverage all company technology platforms used for marketing
  • Stay informed and apply best practices as they relate to email marketing and web page development and conversion
  • Work with internal and external vendors to schedule ads in display networks and on social media platforms

What skills, experience, and competencies do you need?

  • 1-3 years hands-on experience building and deploying promotional and transactional emails, web pages, and landing pages based on design mockup
  • High proficiency in HTML, CSS, and Photoshop as they pertain to creating web page and responsive emails
  • Demonstrated understanding of digital marketing concepts, performance analysis, and reporting tools such as Google Analytics
  • Experience with major ESP's (Maropost a plus) and marketing automation technology
  • Highly analytical thinking
  • Proficient with computers (Mac and/or PC), mobile devices and mobile technology, Microsoft Office and/or Google equivalents.
  • Capable of working with teams and independently, as required.
  • Support company culture by commitment to the Mission, Vision, and Core Values of Outreach, Inc.
  • Detailed-oriented, able to work in deadline-driven, agile work environment.
  • Excellent verbal and written communication skills

Education: BS/BA in marketing, computer, or related field (preferred), or equivalent work experience.

Why Outreach? When asked why they like to work here, our employees say it's because of our fun, engaging atmosphere, our work-life balance, because we promote from within, and offer awesome benefits packages. We also provide great perks like free coffee bars, free food Friday's (12 plus times per year), sports, ping-pong tables, comfortable gathering places with sofa's, chairs, and community tables--even a couple of fireplaces. There is also a free equipment check-out program where you can borrow sports equipment like kayaks, tents, bicycles, snowshoes, paddles boards, and so much more. At Outreach our team matters! So apply today.




Outreach, Inc.
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